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A Smart Brush… really??

February 6, 2017

Our high end brand, Kerastase, has just lifted the lid on the first ever Smart Brush – at Tech Event CES 2017, and was awarded the International CES Innovation Award along the way.

So this must be a big deal… right??

Named the Kerastase Hair Coach the brush uses sensors to establish the quality of hair and monitors the effects of the users haircare regime. It comes with an accompanying app which details the findings alongside additional info and prescribed product recommendations to help improve your hair care routine. If you’re brushing too hard, your brush will tell you! Its uses a microphone to identify patterns in your brushing technique…amazing hey??

Guive Balooch, global vice president of L’Oreal’s Researched Innovation Technology said in a recent statement: “Technology is transforming consumer’ daily beauty routines,and smart devices have huge potential to impact how we care for our hair and skin. By using connected technologies to upgrade the hair brush – something the average consumer uses everyday – Withings and Kerastase have reinvented what a persons relationship with their hair can look like and are showing how connected devices can revolutionise the beauty industry”

Well this is getting us a tad excited! It launches in the UK later this year and we cant wait to get our hands on it…. Will keep you posted 🙂

Reed Hair News

Winners of National Front of House Team of the Year & Customer Care Award

September 13, 2016

Great hair day for local salon as winners of national Front of House Team of the Year & Customer Care Award

Reed Hair announces a vote of total confidence as one of the hairdressing elite.

Today is a good news day for Reed Hair in Maldon as they stand tall over a vast industry of 245,745 professional UK hairdressers who work in just 35,000 hairdressing salons**. They have been awarded not one, but two awards at Hairdressers Journal International’s British Hairdressing Awards at this week’s prestigious awards ceremony held at the Lancaster London Hotel. This successful salon has been named as the Front of House Team of the Year, and has also been awarded the Customer Care Award, sponsored by Kerastase Paris.

These were awarded to Reed hair for how they put the clients journey through the salon at the heart of what they do. Their incredible front of house team members have such a positive impact on the business and the clients due to their amazing level of communication and how the team go above and beyond to make the clients feel valued.

Vicki Meredith and Jane Williams, owners, say, “We are absolutely ecstatic! This is our tenth year in business but we changed completely last year and had full support from our amazing team, so a huge thank you goes to them. This award means so much to us as customer care is fundamental to our business; we are so passionate about it and it is so important. Stylists work one to one with each customer which makes us unique. We have no apprentices, just one stylist for every client.”

Manager Jayne Robinson say, “We changed the business entirely last year and it was obviously the right decision! This is what we aspire to do, we want to get to the top and be the best salon out there. Hairdressing is sometimes undervalued and we believe winning awards like this build value and show how important every aspect of the business is.”